
  :root {
    --primary: #f63f72;
    --primary-soft: #ffe6ee;
    --on-primary: #ffffff;
    --ink: #25282b;
    --ink-2: #1a1c1e;
    --canvas: #ffffff;
    --canvas-soft: #f4f4f3;
    --body: #6e7174;
    --mute: #bebebe;
    --on-dark: #ffffff;
    --line: #e6e6e4;
    --line-dark: rgba(255,255,255,0.18);

    --pill-lg: 60px;
    --pill-md: 32px;
    --card: 6px;

    --sp-xs: 4px;
    --sp-sm: 8px;
    --sp-md: 12px;
    --sp-lg: 16px;
    --sp-xl: 20px;
    --sp-2xl: 24px;
    --sp-3xl: 32px;
    --sp-4xl: 48px;
    --sp-5xl: 64px;
    --sp-6xl: 96px;
  }

  * { box-sizing: border-box; }

  html, body {
    margin: 0;
    padding: 0;
    font-family: "Inter", system-ui, -apple-system, sans-serif;
    color: var(--ink);
    background: var(--canvas);
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
  }

  a { color: inherit; text-decoration: none; }
  button { font-family: inherit; cursor: pointer; }

  /* ─── type ─── */
  .t-display-hero  { font-weight: 900; font-size: clamp(48px, 7.5vw, 104px); line-height: 0.94; letter-spacing: -2px; }
  .t-display-xxl   { font-weight: 900; font-size: clamp(44px, 6vw, 88px); line-height: 0.96; letter-spacing: -1.5px; }
  .t-display-xl    { font-weight: 900; font-size: clamp(36px, 4.5vw, 68px); line-height: 1; letter-spacing: -1px; }

  /* Display font swaps — applied via [data-display-font] on <body> */
  body[data-display-font="bricolage"] .t-display-hero,
  body[data-display-font="bricolage"] .t-display-xxl,
  body[data-display-font="bricolage"] .t-display-xl,
  body[data-display-font="bricolage"] .t-display-lg,
  body[data-display-font="bricolage"] .t-display-md,
  body[data-display-font="bricolage"] .portrait-title,
  body[data-display-font="bricolage"] .stat-num,
  body[data-display-font="bricolage"] .ticker-item {
    font-family: "Bricolage Grotesque", "Inter", sans-serif;
    font-stretch: 75%;
    font-weight: 800;
    letter-spacing: -1.5px;
  }
  body[data-display-font="bricolage"] .t-display-hero { letter-spacing: -2px; line-height: 0.92; }

  body[data-display-font="anton"] .t-display-hero,
  body[data-display-font="anton"] .t-display-xxl,
  body[data-display-font="anton"] .t-display-xl {
    font-family: "Anton", "Inter", sans-serif;
    font-weight: 400;
    letter-spacing: -0.5px;
    text-transform: uppercase;
  }

  body[data-display-font="archivo"] .t-display-hero,
  body[data-display-font="archivo"] .t-display-xxl,
  body[data-display-font="archivo"] .t-display-xl {
    font-family: "Archivo Black", "Inter", sans-serif;
    font-weight: 400;
    letter-spacing: -1.5px;
  }
  .t-display-lg    { font-weight: 800; font-size: clamp(36px, 4vw, 60px); line-height: 1.04; letter-spacing: -0.8px; }
  .t-display-md    { font-weight: 800; font-size: clamp(30px, 3vw, 44px); line-height: 1.1; letter-spacing: -0.5px; }
  .t-display-md-light { font-weight: 300; font-size: clamp(28px, 2.8vw, 40px); line-height: 1.15; letter-spacing: -0.3px; }
  .t-display-sm    { font-weight: 700; font-size: 28px; line-height: 1.15; letter-spacing: -0.4px; }
  .t-display-xs    { font-weight: 700; font-size: 22px; line-height: 1.2; letter-spacing: -0.2px; }
  .t-upper-heavy   { text-transform: uppercase; font-weight: 900; letter-spacing: -1px; }
  .t-eyebrow       { font-weight: 700; font-size: 12px; line-height: 1.4; letter-spacing: 0.18em; text-transform: uppercase; }
  .t-body-lg       { font-weight: 400; font-size: 21px; line-height: 1.5; }
  .t-body-md       { font-weight: 400; font-size: 17px; line-height: 1.6; }
  .t-body-sm       { font-weight: 400; font-size: 15px; line-height: 1.55; color: var(--body); }
  .t-caption       { font-weight: 400; font-size: 13px; line-height: 1.4; color: var(--body); }
  .t-caption-upper { font-weight: 600; font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; }
  .t-mono          { font-family: "JetBrains Mono", ui-monospace, monospace; font-weight: 500; font-size: 11px; letter-spacing: 0.06em; text-transform: uppercase; }

  /* ─── buttons ─── */
  .btn {
    display: inline-flex; align-items: center; gap: 10px;
    padding: 16px 30px;
    font-weight: 500;
    font-size: 17px;
    line-height: 1;
    border-radius: var(--pill-lg);
    border: 1px solid transparent;
    transition: transform .15s ease, background .15s ease, color .15s ease, border-color .15s ease;
    white-space: nowrap;
  }
  .btn-sm { padding: 11px 20px; font-size: 14px; }
  .btn:active { transform: translateY(1px); }
  .btn-primary { background: var(--primary); color: var(--on-primary); border-color: var(--primary); }
  .btn-primary:hover { background: color-mix(in oklab, var(--primary) 88%, black); }
  .btn-outline-red { background: var(--canvas); color: var(--primary); border-color: var(--primary); }
  .btn-outline-red:hover { background: var(--primary-soft); }
  .btn-outline-dark { background: var(--canvas); color: var(--ink); border-color: var(--ink); }
  .btn-outline-dark:hover { background: var(--ink); color: var(--on-dark); }
  .btn-outline-on-dark { background: transparent; color: var(--on-dark); border-color: var(--on-dark); }
  .btn-outline-on-dark:hover { background: var(--on-dark); color: var(--ink); }
  .btn-icon-circular {
    width: 80px; height: 80px; padding: 0; justify-content: center;
    background: var(--canvas); color: var(--ink);
    border: 1px solid var(--canvas);
    border-radius: 9999px;
  }
  .btn-icon-circular:hover { transform: scale(1.04); }

  /* ─── layout ─── */
  .band { padding: var(--sp-5xl) var(--sp-3xl); }
  .band-tight { padding: var(--sp-4xl) var(--sp-3xl); }
  .band-ink  { background: var(--ink); color: var(--on-dark); }
  .band-ink-2 { background: var(--ink-2); color: var(--on-dark); }
  .band-light{ background: var(--canvas); color: var(--ink); }
  .band-primary { background: var(--primary); color: var(--on-primary); }
  .band-soft { background: var(--canvas-soft); color: var(--ink); }

  .container { max-width: 1320px; margin: 0 auto; width: 100%; }
  .container-narrow { max-width: 980px; margin: 0 auto; width: 100%; }

  /* ─── nav ─── */
  .nav {
    position: sticky; top: 0; z-index: 50;
    background: var(--ink); color: var(--on-dark);
    padding: 14px var(--sp-3xl);
    display: flex; align-items: center; justify-content: space-between;
    gap: var(--sp-2xl);
    border-bottom: 1px solid rgba(255,255,255,0.08);
  }
  .nav-logo { display: flex; align-items: center; gap: 12px; font-weight: 800; letter-spacing: -0.3px; font-size: 18px; flex-wrap: nowrap; white-space: nowrap; }
  .nav-logo-img { height: 22px; width: auto; display: block; }
  .nav-logo .nav-suborg { opacity: 0.6; font-size: 14px; font-weight: 500; margin-left: 2px; }
  .nav-links { display: flex; align-items: center; gap: 28px; }
  .nav-link { font-size: 14px; font-weight: 500; opacity: 0.85; }
  .nav-link:hover { opacity: 1; }
  .nav-right { display: flex; align-items: center; gap: 14px; }
  @media (max-width: 1180px) {
    .nav-cohorte { display: none; }
  }
  @media (max-width: 1100px) {
    .nav-links { display: none; }
  }
  @media (max-width: 720px) {
    .nav-logo .nav-suborg { display: none; }
    .nav { padding: 12px 20px; }
  }

  /* ─── hero ─── */
  .hero {
    position: relative;
    background: var(--ink);
    color: var(--on-dark);
    padding: var(--sp-5xl) var(--sp-3xl);
    overflow: hidden;
  }
  .hero-eyebrow-row,
  .hero-top,
  .hero-band {
    position: relative; z-index: 1;
    max-width: 1320px; margin: 0 auto; width: 100%;
  }
  .hero-eyebrow-row { padding-left: 4px; margin-bottom: 18px; }
  .hero-top {
    display: grid; grid-template-columns: 1.35fr 1fr;
    gap: var(--sp-4xl);
    align-items: start;
  }
  @media (max-width: 1024px) {
    .hero-top { grid-template-columns: 1fr; gap: var(--sp-3xl); }
  }
  .hero-eyebrow {
    display: inline-flex; align-items: center; gap: 10px;
    color: rgba(255,255,255,0.85);
    font-size: 12px; font-weight: 700; letter-spacing: 0.14em; text-transform: uppercase;
    line-height: 1.5;
    max-width: 100%;
  }
  .hero-eyebrow .dot { width: 8px; height: 8px; background: var(--primary); border-radius: 2px; flex: 0 0 8px; }
  .hero-title { margin: 0; max-width: 14ch; }
  .hero-title .accent { color: var(--primary); }

  .hero-band {
    margin-top: var(--sp-4xl);
    padding-top: var(--sp-4xl);
    border-top: 1px solid var(--line-dark);
    display: flex; flex-direction: column; align-items: stretch;
    text-align: left;
    gap: 26px;
  }
  .hero-subhead {
    margin: 0;
    color: rgba(255,255,255,0.92);
    font-weight: 300;
    max-width: none;
    line-height: 1.15;
  }
  .hero-copy { display: flex; flex-direction: column; gap: 14px; max-width: none; }
  .hero-copy p { margin: 0; color: rgba(255,255,255,0.72); font-size: 17px; line-height: 1.65; max-width: 88ch; }
  .hero-cta-row { display: flex; flex-wrap: wrap; gap: 12px; justify-content: flex-start; margin-top: 6px; }
  .hero-divider {
    width: 100%; max-width: 1320px;
    height: 1px; background: var(--line-dark);
    margin: 8px 0;
  }
  .hero-meta-row {
    display: flex; flex-wrap: wrap; gap: 12px;
    justify-content: flex-start;
    margin: 0;
  }
  .hero-meta-pill {
    display: inline-flex; align-items: center; gap: 8px;
    padding: 8px 14px; border-radius: var(--pill-md);
    background: rgba(255,255,255,0.04); border: 1px solid rgba(255,255,255,0.12);
    font-size: 13px;
  }
  .hero-bottom-note {
    color: rgba(255,255,255,0.55); font-style: italic;
    margin: 0; max-width: 80ch; text-align: left;
  }
  .hero-vsl {
    aspect-ratio: 16/9;
    border-radius: var(--card);
    background:
      linear-gradient(160deg, rgba(0,0,0,0.1), rgba(0,0,0,0.55)),
      repeating-linear-gradient(135deg, #3a3d40 0 16px, #2b2e31 16px 32px);
    position: relative; overflow: hidden;
  }
  .hero-vsl-label {
    position: absolute; left: 18px; bottom: 18px;
    color: rgba(255,255,255,0.7); letter-spacing: 0.18em;
  }
  .hero-vsl .play-btn { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); }
  .hero-vsl-frame { position: absolute; inset: 0; width: 100%; height: 100%; border: 0; display: block; }
  .hero-vsl-col { display: flex; flex-direction: column; gap: 14px; }
  .hero-vsl-col > .btn { width: 100%; }

  /* ─── eyebrow w/ rule ─── */
  .section-eyebrow { display: inline-flex; align-items: center; gap: 12px; margin-bottom: 14px; }
  .section-eyebrow::before { content: ""; width: 28px; height: 1px; background: var(--primary); }
  .band-light .section-eyebrow { color: var(--ink); }
  .band-ink .section-eyebrow,
  .band-ink-2 .section-eyebrow { color: var(--on-dark); }
  .band-ink .section-eyebrow::before,
  .band-ink-2 .section-eyebrow::before { background: var(--primary); }

  /* ─── badge chip ─── */
  .chip {
    display: inline-flex; align-items: center; gap: 6px;
    padding: 5px 12px;
    background: var(--canvas-soft); color: var(--ink);
    border-radius: var(--pill-md);
    font-weight: 600; font-size: 12px;
  }
  .chip-dark { background: rgba(255,255,255,0.1); color: var(--on-dark); border: 1px solid rgba(255,255,255,0.18); }
  .chip-primary { background: var(--primary); color: white; }

  /* ─── bandeau (social proof) ─── */
  .bandeau {
    background: var(--canvas-soft); color: var(--ink);
    padding: var(--sp-4xl) var(--sp-3xl);
    border-top: 1px solid var(--line); border-bottom: 1px solid var(--line);
  }
  .bandeau-head {
    display: grid; grid-template-columns: 1fr auto; gap: 24px;
    align-items: end; margin-bottom: 36px;
  }
  @media (max-width: 800px) { .bandeau-head { grid-template-columns: 1fr; } }
  .bandeau-stats { display: flex; gap: 36px; flex-wrap: wrap; }
  .bandeau-stat-num { font-weight: 900; font-size: clamp(32px, 4vw, 54px); letter-spacing: -1px; line-height: 1; }
  .bandeau-stat-label { color: var(--body); font-size: 13px; margin-top: 6px; max-width: 22ch; }

  /* ─── testimonial cards (short) ─── */
  .quote-card {
    background: var(--canvas);
    border-radius: var(--card);
    padding: 22px 22px 18px;
    border: 1px solid var(--line);
    display: flex; flex-direction: column; gap: 14px;
  }

  /* ─── carousel of short testimonials ─── */
  .quote-carousel {
    position: relative;
    overflow: hidden;
    padding: 6px 0;
    margin-left: calc(-1 * var(--sp-3xl));
    margin-right: calc(-1 * var(--sp-3xl));
    -webkit-mask-image: linear-gradient(90deg, transparent 0, black 5%, black 95%, transparent 100%);
            mask-image: linear-gradient(90deg, transparent 0, black 5%, black 95%, transparent 100%);
  }
  .quote-track {
    display: flex; gap: 18px;
    width: max-content;
    padding: 4px var(--sp-3xl);
    animation: quote-marquee 80s linear infinite;
    animation-direction: var(--carousel-dir, normal);
  }
  .quote-carousel:hover .quote-track,
  .quote-carousel:focus-within .quote-track {
    animation-play-state: paused;
  }
  .quote-track .quote-card {
    flex: 0 0 360px;
    height: 100%;
    min-height: 220px;
  }
  @media (max-width: 600px) { .quote-track .quote-card { flex-basis: 280px; } }
  @keyframes quote-marquee {
    from { transform: translate3d(0, 0, 0); }
    to   { transform: translate3d(-50%, 0, 0); }
  }
  @media (prefers-reduced-motion: reduce) {
    .quote-track { animation: none; }
    .quote-carousel { overflow-x: auto; }
  }
  .quote-mark {
    width: 28px; height: 28px; border-radius: var(--card);
    background: var(--primary); color: white;
    display: grid; place-items: center;
    font-weight: 900; font-size: 18px; line-height: 1;
  }
  .quote-text { font-size: 16px; line-height: 1.5; font-weight: 500; font-style: italic; }
  .quote-attribution { display: flex; align-items: center; gap: 12px; }
  .quote-attr-text { display: flex; flex-direction: column; gap: 2px; }
  .quote-name { font-weight: 700; font-size: 13px; }
  .quote-role { font-size: 12px; color: var(--body); }

  /* ─── avatar placeholders ─── */
  .avatar {
    border-radius: 9999px;
    display: grid; place-items: center;
    font-weight: 800; letter-spacing: -0.5px;
    flex: 0 0 auto;
    overflow: hidden;
    background:
      radial-gradient(circle at 30% 30%, color-mix(in oklab, var(--primary) 24%, white), color-mix(in oklab, var(--primary) 8%, white) 70%);
    color: var(--primary);
    box-shadow: inset 0 0 0 1px color-mix(in oklab, var(--primary) 20%, white);
  }
  .avatar img { width: 100%; height: 100%; object-fit: cover; display: block; }
  .avatar.avatar-sm { width: 40px; height: 40px; font-size: 13px; }
  .avatar.avatar-md { width: 56px; height: 56px; font-size: 17px; }
  .avatar.avatar-lg { width: 72px; height: 72px; font-size: 22px; }
  .avatar.on-dark {
    background:
      radial-gradient(circle at 30% 30%, color-mix(in oklab, var(--primary) 65%, black), color-mix(in oklab, var(--primary) 35%, black) 70%);
    color: white;
    box-shadow: inset 0 0 0 1px rgba(255,255,255,0.1);
  }

  /* ─── two portraits ─── */
  .portraits {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: var(--sp-3xl);
    margin-top: var(--sp-4xl);
  }
  @media (max-width: 900px) { .portraits { grid-template-columns: 1fr; } }
  .portrait-card {
    background: var(--canvas); color: var(--ink);
    border: 1px solid var(--line);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: flex; flex-direction: column; gap: 16px;
  }
  .portrait-card.alt {
    background: var(--ink); color: var(--on-dark); border-color: var(--ink);
  }
  .portrait-tag {
    display: inline-flex; align-items: center; gap: 8px;
    font-size: 11px; font-weight: 700; letter-spacing: 0.12em;
    text-transform: uppercase;
    padding: 6px 12px; border-radius: var(--pill-md);
    background: var(--canvas-soft); color: var(--ink);
    align-self: flex-start;
  }
  .portrait-card.alt .portrait-tag { background: rgba(255,255,255,0.1); color: var(--on-dark); }
  .portrait-title { font-weight: 800; font-size: 26px; letter-spacing: -0.4px; line-height: 1.15; }
  .portrait-card p { font-size: 16px; line-height: 1.6; margin: 0; }
  .portrait-card.alt p { color: rgba(255,255,255,0.78); }
  .portrait-card.standard p { color: var(--body); }

  /* ─── three capas (reframe) ─── */
  .capas-grid {
    display: grid; grid-template-columns: 1fr 1fr 1fr;
    gap: 18px;
    margin-top: var(--sp-4xl);
  }
  @media (max-width: 1024px) { .capas-grid { grid-template-columns: 1fr; } }
  .capa {
    background: var(--ink); color: var(--on-dark);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: flex; flex-direction: column; gap: 14px;
    border: 1px solid rgba(255,255,255,0.08);
    position: relative; overflow: hidden;
  }
  .capa-num {
    display: inline-flex; align-items: center; gap: 10px;
    font-weight: 800; font-size: 13px; letter-spacing: 0.06em;
  }
  .capa-num-bg {
    width: 36px; height: 36px; border-radius: var(--card);
    background: var(--primary); color: white;
    display: grid; place-items: center;
    font-weight: 900; font-size: 14px;
  }
  .capa-title { font-weight: 800; font-size: 24px; line-height: 1.2; letter-spacing: -0.3px; }
  .capa p { font-size: 15px; line-height: 1.6; color: rgba(255,255,255,0.78); margin: 0; }
  .capa-tag {
    margin-top: auto; padding-top: 14px;
    border-top: 1px solid rgba(255,255,255,0.12);
    color: rgba(255,255,255,0.55);
  }

  /* ─── mechanism / martes ─── */
  .martes {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: var(--sp-5xl);
    margin-top: var(--sp-3xl);
    align-items: start;
  }
  @media (max-width: 1024px) { .martes { grid-template-columns: 1fr; gap: var(--sp-3xl); } }
  .martes-timeline {
    display: flex; flex-direction: column; gap: 18px;
  }
  .martes-step {
    display: grid; grid-template-columns: 64px 1fr;
    gap: 18px; align-items: start;
    padding: 18px 0;
    border-top: 1px solid var(--line);
  }
  .martes-step:first-child { border-top: none; padding-top: 0; }
  .martes-time {
    font-family: "JetBrains Mono", monospace;
    font-weight: 600; font-size: 14px; color: var(--primary);
    padding-top: 2px;
  }
  .martes-step-title { font-weight: 700; font-size: 17px; margin-bottom: 4px; }
  .martes-step-body { color: var(--body); font-size: 15px; line-height: 1.55; }
  .martes-screen {
    background: var(--ink); color: var(--on-dark);
    border-radius: var(--card); overflow: hidden;
    box-shadow: 0 1px 0 var(--line);
  }
  .martes-screen-bar {
    display: flex; align-items: center; gap: 8px;
    padding: 12px 16px; border-bottom: 1px solid rgba(255,255,255,0.08);
    background: rgba(0,0,0,0.2);
  }
  .martes-screen-dot { width: 10px; height: 10px; border-radius: 9999px; }
  .martes-screen-body { padding: 22px; font-family: "JetBrains Mono", monospace; font-size: 12px; line-height: 1.65; }
  .martes-screen-body .ok { color: #6fcf97; }
  .martes-screen-body .agent { color: var(--primary); }
  .martes-screen-body .dim { color: rgba(255,255,255,0.45); }

  /* ─── pricing CTA banner (recurring) ─── */
  .price-banner {
    background: var(--ink); color: var(--on-dark);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: grid; grid-template-columns: 1.4fr auto;
    gap: var(--sp-3xl); align-items: center;
  }
  @media (max-width: 800px) { .price-banner { grid-template-columns: 1fr; } }
  .price-banner-title { font-weight: 800; font-size: 22px; letter-spacing: -0.3px; line-height: 1.25; }
  .price-banner-meta { color: rgba(255,255,255,0.7); font-size: 14px; margin-top: 8px; }
  .price-banner-price { font-weight: 900; font-size: 30px; margin-top: 12px; letter-spacing: -0.5px; }
  .price-banner-price .alt { color: rgba(255,255,255,0.6); font-weight: 500; font-size: 16px; margin-left: 8px; }

  /* ─── year overview ─── */
  .year-grid {
    display: grid; grid-template-columns: repeat(4, 1fr);
    gap: 12px;
    margin-top: var(--sp-3xl);
  }
  @media (max-width: 900px) { .year-grid { grid-template-columns: 1fr 1fr; } }
  @media (max-width: 540px) { .year-grid { grid-template-columns: 1fr; } }
  .year-cell {
    background: var(--canvas); border: 1px solid var(--line);
    border-radius: var(--card);
    padding: 22px;
    display: flex; flex-direction: column; gap: 12px;
  }
  .year-cell-head {
    display: flex; align-items: center; justify-content: space-between;
    gap: 12px;
  }
  .year-cell-tag { font-family: "JetBrains Mono", monospace; font-weight: 600; font-size: 11px; color: var(--primary); letter-spacing: 0.1em; }
  .year-cell-meses { color: var(--body); font-size: 12px; }
  .year-cell-title { font-weight: 800; font-size: 20px; letter-spacing: -0.3px; line-height: 1.2; }
  .year-cell ul { padding: 0; margin: 6px 0 0; list-style: none; }
  .year-cell li { font-size: 14px; line-height: 1.5; color: var(--body); padding: 4px 0; border-top: 1px dashed var(--line); }
  .year-cell li:first-child { border-top: none; }
  .year-callout {
    background: var(--ink); color: var(--on-dark);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    margin-top: var(--sp-3xl);
    display: grid; grid-template-columns: auto 1fr;
    gap: 28px; align-items: center;
  }
  @media (max-width: 700px) { .year-callout { grid-template-columns: 1fr; } }
  .year-callout-num { font-weight: 900; font-size: 64px; color: var(--primary); letter-spacing: -2px; line-height: 1; }

  /* ─── trimester detail ─── */
  .trim-detail {
    border-top: 1px solid var(--line);
    padding: var(--sp-3xl) 0;
    display: grid; grid-template-columns: 0.4fr 1fr;
    gap: var(--sp-3xl); align-items: start;
  }
  @media (max-width: 900px) { .trim-detail { grid-template-columns: 1fr; gap: 18px; } }
  .trim-detail-tag { font-family: "JetBrains Mono", monospace; font-weight: 600; font-size: 12px; color: var(--primary); letter-spacing: 0.1em; }
  .trim-detail-title { font-weight: 800; font-size: 30px; letter-spacing: -0.5px; line-height: 1.15; margin: 12px 0 0; max-width: 22ch; }
  .trim-detail-hook { font-weight: 700; font-size: 19px; line-height: 1.4; max-width: 60ch; }
  .trim-detail p { color: var(--body); font-size: 15px; line-height: 1.6; margin-top: 12px; max-width: 70ch; }
  .trim-detail-outputs { margin-top: 22px; }
  .trim-detail-outputs-label { font-weight: 700; font-size: 13px; letter-spacing: 0.04em; text-transform: uppercase; margin-bottom: 10px; }
  .trim-detail-outputs ul { padding: 0; margin: 0; list-style: none; }
  .trim-detail-outputs li {
    display: flex; align-items: flex-start; gap: 10px;
    padding: 8px 0; border-top: 1px dashed var(--line);
    font-size: 15px;
  }
  .trim-detail-outputs li:first-child { border-top: none; }
  .trim-detail-outputs li::before {
    content: ""; width: 12px; height: 12px;
    background: var(--primary); border-radius: 3px;
    margin-top: 5px; flex: 0 0 12px;
  }

  /* ─── how it operates ─── */
  .ops-grid {
    display: grid; grid-template-columns: 1fr 1fr 1fr;
    gap: 18px;
    margin-top: var(--sp-3xl);
  }
  @media (max-width: 1024px) { .ops-grid { grid-template-columns: 1fr 1fr; } }
  @media (max-width: 600px) { .ops-grid { grid-template-columns: 1fr; } }
  .ops-card {
    background: var(--canvas-soft); border-radius: var(--card);
    padding: 22px; display: flex; flex-direction: column; gap: 10px;
    border: 1px solid var(--line);
  }
  .ops-card-title { font-weight: 800; font-size: 16px; }
  .ops-card-body { color: var(--body); font-size: 14px; line-height: 1.55; }
  .ops-card-when { font-family: "JetBrains Mono", monospace; font-size: 11px; color: var(--primary); letter-spacing: 0.1em; }

  /* ─── founder ─── */
  .founder {
    display: grid; grid-template-columns: 0.55fr 1.45fr;
    gap: var(--sp-4xl);
    margin-top: var(--sp-3xl);
    align-items: start;
  }
  @media (max-width: 900px) { .founder { grid-template-columns: 1fr; gap: var(--sp-3xl); } }
  .founder-photo {
    aspect-ratio: 4/5;
    border-radius: var(--card);
    overflow: hidden;
    position: relative;
    background: #2b2e31;
    max-width: 360px;
  }
  .founder-photo img {
    width: 100%; height: 100%;
    object-fit: cover; object-position: center 30%;
    display: block;
  }
  .founder-photo-label {
    position: absolute; left: 18px; bottom: 18px;
    font-family: "JetBrains Mono", monospace; font-size: 11px;
    color: rgba(255,255,255,0.7); letter-spacing: 0.18em;
  }
  .founder-credit { margin-top: 14px; max-width: 360px; }
  .founder-credit-name { font-weight: 800; font-size: 17px; letter-spacing: -0.2px; }
  .founder-credit-role { font-size: 13px; color: rgba(255,255,255,0.6); margin-top: 2px; }

  .team-divider {
    height: 1px; background: rgba(255,255,255,0.12);
    margin: var(--sp-5xl) 0 var(--sp-4xl);
  }
  .team-header { margin-bottom: var(--sp-3xl); }

  .team-grid-large {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: var(--sp-3xl);
  }
  @media (max-width: 900px) { .team-grid-large { grid-template-columns: 1fr; gap: var(--sp-4xl); } }
  .team-member {
    display: grid;
    grid-template-columns: 0.85fr 1.15fr;
    gap: var(--sp-2xl);
    align-items: start;
  }
  @media (max-width: 1024px) {
    .team-member { grid-template-columns: 1fr; }
  }
  .team-member image-slot,
  .team-member-photo {
    border-radius: var(--card);
    overflow: hidden;
    width: 100%;
    max-width: 220px;
    background: transparent;
  }
  .team-member-photo img {
    width: 100%; height: auto;
    object-fit: contain;
    display: block;
  }
  .team-member-body { display: flex; flex-direction: column; gap: 6px; padding-top: 4px; }
  .team-member-tag {
    font-family: "JetBrains Mono", monospace;
    font-size: 11px; font-weight: 600; letter-spacing: 0.1em;
    color: var(--primary);
    text-transform: uppercase;
  }
  .team-member-name {
    margin: 0;
    font-weight: 800; font-size: 24px; letter-spacing: -0.4px; line-height: 1.15;
  }
  .team-member-bio {
    margin: 8px 0 0;
    color: rgba(255,255,255,0.75);
    font-size: 15px; line-height: 1.6;
  }

  /* ─── long testimonials ─── */
  .testimonials-long {
    display: grid; gap: 22px;
    margin-top: var(--sp-3xl);
  }
  .testimonial-long {
    background: var(--canvas-soft);
    border: 1px solid var(--line);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: grid; grid-template-columns: 0.32fr 1fr;
    gap: 36px; align-items: start;
  }
  .testimonial-long.flip { grid-template-columns: 1fr 0.32fr; }
  .testimonial-long.flip .t-meta { order: 2; }
  @media (max-width: 900px) {
    .testimonial-long, .testimonial-long.flip { grid-template-columns: 1fr; gap: 22px; }
    .testimonial-long.flip .t-meta { order: 0; }
  }
  .t-meta { display: flex; flex-direction: column; gap: 8px; }
  .t-meta-name { font-weight: 900; font-size: 18px; letter-spacing: -0.3px; }
  .t-meta-role { font-size: 13px; color: var(--body); line-height: 1.5; }
  .t-meta-num { font-weight: 800; color: var(--primary); font-size: 22px; margin-top: 6px; letter-spacing: -0.5px; }
  .t-body { font-size: 17px; line-height: 1.6; font-style: italic; }
  .t-body p { margin: 0 0 14px; }
  .t-body p:last-child { margin-bottom: 0; }

  /* ─── pricing table ─── */
  .pricing-grid {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 18px; margin-top: var(--sp-3xl);
  }
  @media (max-width: 800px) { .pricing-grid { grid-template-columns: 1fr; } }
  .price-card {
    background: var(--canvas); border: 1px solid var(--line);
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: flex; flex-direction: column; gap: 14px;
  }
  .price-card.featured {
    background: var(--ink); color: var(--on-dark); border-color: var(--ink);
  }
  .price-tag { display: inline-flex; align-self: flex-start; padding: 5px 12px; border-radius: var(--pill-md); font-weight: 700; font-size: 12px; letter-spacing: 0.06em; text-transform: uppercase; }
  .price-card .price-tag { background: var(--canvas-soft); color: var(--body); }
  .price-card.featured .price-tag { background: var(--primary); color: white; }
  .price-amount { font-weight: 900; font-size: 56px; letter-spacing: -2px; line-height: 1; }
  .price-amount .unit { font-weight: 600; font-size: 22px; }
  .price-detail { font-size: 14px; color: var(--body); }
  .price-card.featured .price-detail { color: rgba(255,255,255,0.7); }
  .price-card ul { list-style: none; padding: 0; margin: 6px 0 0; }
  .price-card li {
    display: flex; gap: 10px; align-items: start;
    padding: 8px 0; border-top: 1px solid var(--line);
    font-size: 14px;
  }
  .price-card.featured li { border-top-color: rgba(255,255,255,0.12); }
  .price-card li:first-child { border-top: none; }
  .price-card li::before {
    content: ""; width: 8px; height: 8px; background: var(--primary); border-radius: 2px;
    margin-top: 7px; flex: 0 0 8px;
  }
  .price-foot {
    margin-top: var(--sp-3xl);
    padding: var(--sp-2xl);
    background: var(--canvas-soft);
    border: 1px solid var(--line);
    border-radius: var(--card);
    font-size: 14px; color: var(--body); line-height: 1.6;
  }

  /* ─── filters (good fit / not) ─── */
  .filter-grid {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 18px; margin-top: var(--sp-3xl);
  }
  @media (max-width: 800px) { .filter-grid { grid-template-columns: 1fr; } }
  .filter-card {
    border-radius: var(--card);
    padding: var(--sp-3xl);
    display: flex; flex-direction: column; gap: 14px;
  }
  .filter-card.yes { background: var(--ink); color: var(--on-dark); }
  .filter-card.no { background: var(--canvas-soft); color: var(--ink); border: 1px solid var(--line); }
  .filter-card h3 { margin: 0; font-weight: 900; font-size: 24px; letter-spacing: -0.4px; }
  .filter-card ul { list-style: none; padding: 0; margin: 6px 0 0; }
  .filter-card li {
    display: flex; gap: 12px; align-items: start;
    padding: 12px 0; border-top: 1px solid var(--line);
    font-size: 15px; line-height: 1.5;
  }
  .filter-card.yes li { border-top-color: rgba(255,255,255,0.12); }
  .filter-card li:first-child { border-top: none; }
  .filter-mark {
    width: 22px; height: 22px; border-radius: 9999px;
    flex: 0 0 22px; display: grid; place-items: center;
    margin-top: 1px;
  }
  .filter-card.yes .filter-mark { background: var(--primary); color: white; }
  .filter-card.no .filter-mark { background: white; color: var(--ink); border: 1px solid var(--ink); }

  /* ─── FAQ ─── */
  .faq-list {
    margin-top: var(--sp-3xl);
    border-top: 1px solid var(--line);
  }
  .faq-item { border-bottom: 1px solid var(--line); }
  .faq-q {
    width: 100%; text-align: left; background: transparent; border: 0;
    padding: 22px 0; display: flex; justify-content: space-between; align-items: center; gap: 18px;
    font-weight: 700; font-size: 18px; color: var(--ink); letter-spacing: -0.2px;
  }
  .faq-q:hover { color: var(--primary); }
  .faq-icon {
    width: 32px; height: 32px; border-radius: 9999px;
    border: 1px solid var(--line); display: grid; place-items: center;
    flex: 0 0 32px;
    transition: transform .25s ease, background .15s ease, color .15s ease;
  }
  .faq-item[data-open="true"] .faq-icon { background: var(--primary); color: white; border-color: var(--primary); transform: rotate(45deg); }
  .faq-a {
    overflow: hidden;
    max-height: 0;
    transition: max-height .35s ease, padding .25s ease;
    color: var(--body); font-size: 16px; line-height: 1.65;
  }
  .faq-item[data-open="true"] .faq-a {
    max-height: 800px;
    padding: 0 0 26px;
  }

  /* ─── bifurcation ─── */
  .bifur-grid {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 18px; margin-top: var(--sp-3xl);
  }
  @media (max-width: 900px) { .bifur-grid { grid-template-columns: 1fr; } }
  .bifur-card {
    border-radius: var(--card);
    padding: var(--sp-4xl) var(--sp-3xl);
    display: flex; flex-direction: column; gap: 16px;
    min-height: 320px;
  }
  .bifur-card.dim { background: var(--canvas-soft); color: var(--ink); border: 1px solid var(--line); }
  .bifur-card.live { background: var(--ink); color: var(--on-dark); position: relative; overflow: hidden; }
  .bifur-card.live::after {
    content: ""; position: absolute; right: -40px; bottom: -40px;
    width: 220px; height: 220px; border-radius: 6px;
    background: var(--primary); opacity: 0.15;
    transform: rotate(8deg);
  }
  .bifur-card h3 { margin: 0; font-weight: 900; font-size: 28px; letter-spacing: -0.5px; max-width: 18ch; }
  .bifur-card p { font-size: 16px; line-height: 1.6; margin: 0; }
  .bifur-card.dim p { color: var(--body); }
  .bifur-card.live p { color: rgba(255,255,255,0.8); }
  .bifur-card .btn { margin-top: auto; align-self: flex-start; }

  /* ─── personal close ─── */
  .close-block {
    display: grid; grid-template-columns: 0.7fr 1.3fr;
    gap: var(--sp-5xl); margin-top: var(--sp-3xl);
    align-items: start;
  }
  @media (max-width: 900px) { .close-block { grid-template-columns: 1fr; gap: var(--sp-3xl); } }
  .close-photo {
    aspect-ratio: 1/1;
    border-radius: var(--card);
    overflow: hidden;
    position: relative;
    background: #2b2e31;
  }
  .close-photo img {
    width: 100%; height: 100%;
    object-fit: cover; object-position: center 30%;
    display: block;
  }
  .close-photo-label {
    position: absolute; left: 18px; bottom: 18px;
    font-family: "JetBrains Mono", monospace; font-size: 11px;
    color: rgba(255,255,255,0.7); letter-spacing: 0.18em;
  }
  .close-text p { font-size: 18px; line-height: 1.65; margin: 0 0 14px; }
  .close-text p:last-child { margin-bottom: 0; }
  .close-sig { font-weight: 800; font-size: 22px; margin-top: 26px; letter-spacing: -0.3px; }
  .close-sig-org { color: var(--body); font-weight: 500; font-size: 14px; margin-top: 2px; }

  /* ─── footer ─── */
  .footer { background: var(--ink-2); color: var(--on-dark); padding: var(--sp-5xl) var(--sp-3xl) var(--sp-2xl); }
  .footer-inner { max-width: 1320px; margin: 0 auto; }

  .footer-grid {
    display: grid; grid-template-columns: 1.4fr 1fr;
    gap: var(--sp-5xl);
    padding-bottom: var(--sp-4xl);
    border-bottom: 1px solid rgba(255,255,255,0.14);
    align-items: start;
  }
  @media (max-width: 800px) { .footer-grid { grid-template-columns: 1fr; gap: var(--sp-4xl); } }

  .footer-brand-col { display: flex; flex-direction: column; gap: 22px; max-width: 46ch; }
  .footer-brand-row { display: flex; align-items: center; gap: 14px; }
  .footer-brand-name-large { font-weight: 800; font-size: 22px; letter-spacing: -0.3px; color: white; }

  .footer-tag {
    color: rgba(255,255,255,0.65);
    font-size: 15px; line-height: 1.6;
    margin: 0;
    max-width: 44ch;
  }

  .footer-cohorte-pill {
    display: inline-flex; align-items: center; gap: 10px;
    padding: 8px 14px; border-radius: var(--pill-md);
    background: rgba(255,255,255,0.04);
    border: 1px solid rgba(255,255,255,0.12);
    font-size: 13px; color: rgba(255,255,255,0.85);
    align-self: flex-start;
  }
  .footer-cohorte-dot {
    width: 8px; height: 8px; border-radius: 9999px;
    background: var(--primary);
    box-shadow: 0 0 0 4px color-mix(in oklab, var(--primary) 22%, transparent);
  }

  .footer-nav-col { display: flex; flex-direction: column; gap: 18px; }
  .footer-col-title {
    font-size: 11px; letter-spacing: 0.12em; text-transform: uppercase;
    color: var(--primary); font-weight: 700;
  }
  .footer-nav-list {
    list-style: none; padding: 0; margin: 0;
    display: grid; grid-template-columns: 1fr 1fr; gap: 4px 18px;
  }
  @media (max-width: 480px) { .footer-nav-list { grid-template-columns: 1fr; } }
  .footer-link {
    display: inline-flex; align-items: center; gap: 8px;
    padding: 8px 0;
    font-size: 15px; color: rgba(255,255,255,0.85);
    transition: color .15s ease, transform .15s ease;
  }
  .footer-link-arrow {
    opacity: 0;
    transform: translateX(-6px);
    color: var(--primary);
    transition: opacity .15s ease, transform .15s ease;
  }
  .footer-link:hover { color: var(--primary); }
  .footer-link:hover .footer-link-arrow { opacity: 1; transform: translateX(0); }

  .footer-bottom {
    padding-top: var(--sp-2xl);
    display: flex; justify-content: space-between; gap: 16px;
    flex-wrap: wrap;
    color: rgba(255,255,255,0.45);
    font-size: 12px;
  }
  .footer-copy { white-space: nowrap; }
  .footer-legal a {
    color: rgba(255,255,255,0.55);
    transition: color .15s ease;
  }
  .footer-legal a:hover { color: var(--primary); }
  .footer-legal-sep { color: rgba(255,255,255,0.2); }

  /* ─── helpers ─── */
  .underline-accent {
    background-image: linear-gradient(transparent 80%, var(--primary) 80%);
    background-size: 100% 100%;
    background-repeat: no-repeat;
    padding: 0 4px;
  }
  .accent { color: var(--primary); }
  .text-mute { color: var(--body); }
  .divider-rule { height: 1px; background: var(--line); }


/* ─── responsive fixes móvil (accesibilidad pantallas pequeñas) ─── */
.footer-grid--3col { grid-template-columns: 1.4fr 1fr 1fr; }
@media (max-width: 860px) { .footer-grid--3col { grid-template-columns: 1fr 1fr; gap: var(--sp-3xl); } }
@media (max-width: 560px) { .footer-grid--3col { grid-template-columns: 1fr; gap: var(--sp-3xl); } }
@media (max-width: 600px) {
  .btn { white-space: normal; line-height: 1.25; text-align: center; }
  .btn .ico, .btn svg { flex: 0 0 auto; }
}
.price-banner > div { min-width: 0; }
@media (max-width: 800px) {
  .price-banner .btn { width: 100%; justify-content: center; }
  .price-banner > div:last-child { width: 100%; }
}
html, body { overflow-x: hidden; max-width: 100%; }
